Sustainability, IT Asset Disposal

Working with investors and board members, Full Funnel was engaged to review current business activities, identify the companies capabilities across Sales, Marketing and Operations, provide feedback and plans to grow the business.

Working with the Managing Director, senior leadership team and Board members, Full Funnel clearly identified strengths and weaknesses across its personnel and established processes. Building a new approach to sales activity, customer engagement using the best marketing practices, we quickly enhanced existing activities while bringing new people into the organisation.

With sustainability in the fore front of its messaging, combined with innovation we stabilised the organisation, introduced sales automation, lead generation via a new website and event calendar while creating new messaging and content. The company continues to be a major force in this area.

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